Monday, July 23, 2012

Catfish Marketing Campaign, Day 23, Tags

Tags and key words are search terms—descriptive words that will help readers find your book. On Amazon, you’re allowed seven key words and seventeen tags. You insert the key words when you upload the book. You can add tags after your book is published. If you disagree with added tags, you can have Amazon remove them. 


These are the tags I added for my novel STEALING MERCY

revenge, historical romance, sweet romance, seattle, mystery, historical, action, american, suspense    

And these are the tags customers added:

historical romance(32)
sweet romance(32)
revenge(31)
suspense(30)
mystery(29)
historical(16)
action(15)
american(15)
seattle(15)

These are my tags for A GHOST OF A SECOND CHANCE:        
ghosts, paranormal mystery, paranormal romance, gothic, infertility, family, seattle, family history, genealogy, women s fiction, clean romance, sweet romance, marriage

And these are the tags added by others:

ghosts(10)
paranormal mystery(8)
paranormal romance(8)
clean romance(6)
family(6)
family history(6)
genealogy(6)
gothic(6)
infertility(6)
marriage(6)


Here’s Amazon’s ‘tag cloud.’ This is fascinating because it shows you the most popular tags.

Welcome to the Amazon.com tag cloud. Tags are labels customers can use to classify a product. More frequently used tags are larger and more recently used tags will appear darker.

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